“ Our inquiry has shown that PET products do not get recycled well by the consumers in many countries . With the late ascent in online plant life sales event , we started with the exploitation of more sustainable and strong packaging resolution , ” explain Arie den Hertog , Product Manager at Modiform . As a result , the companionship innovate a Modern product family to their assortment : the online packaging . “ Not only is this product sustainable , a top priority is optimally protecting the plant . ”
Sustainable without damageSo what is the first product Modiform is insert to this new line ? “ We have created a ‘ clampack ’ promotion out of recycled paper and cardboard . The wad flora sits in the midsection of the packaging , after which the sides are close to ‘ clamp ’ around the pot . The plant life itself then deposit out of the possible action at the top . Importantly , you are capable to press a piece of the surround carton box into the slits of the clampack . This is an all-important aspect of the packaging as it provides optimum protection . During shipment , the loge could be put upside down without damage the product . ”
Research guide to cardboardAccording to Den Hertog , it is Modiform ’s goal to make indisputable that their production get reprocess by the consumer . Therefore , the ship’s company has been doing research on how different material get recycled in European countries . The consequence of the research can be seen inthis infographic . “ The majority of the antecedently available mail Holy Order packaging is made out of PET . However , our research has shown that this material does not get recycled well by consumers in many countries . Cardboard , on the other paw , is a much more reuse textile . ” According toresearchdone by the European Paper Recycling Council , the European recycling rate of composition and cardboard in 2020 was as high as 73.9 % . In The Netherlands this number is even higher , at 89 % , accord to thePRN ( Papier Recycling Nederland ) . “ Therefore , we decided to work with pressed pulp magazine as a sustainable alternative , ” Den Hertog explains . “ In gain , this fabric is more coarse and chummy , meaning that it provides extra aegis . ”
A growing market“Especially since the pandemic , the market for online plant sale has been on the upgrade . Therefore , we are excited to fill a need for sustainable on-line promotional material for on-line platforms , growers and e - tailers . It is a drug user - well-disposed mathematical product , which is efficient for the sender as they just have to conclude the sides . This mean the time for packing a plant safely is limited with the clampacks , ” Den Hertog says . To start off , they have introduce five models of their patented clampack , in different size for the most used pot size . With this introduction , Modiform now provides a sustainable ‘ total package ’ for plant shipments . “ A cartonful box , with our clampack in it , which carries an ecoExpert crapper . It does n’t get much easier than that for the consumer to recycle everything in one go . The fabric is also biodegradable and a raw wax is practice to them , gain them strong and water resistant . ”
Later on , Modern model of the clampack are planned to follow . But that is not all there is to the line . “ We are also introducing unlike Cartesian product for our online packaging line of descent , such as an in - box tray . ” An in - box seat tray is a packaging solution that enables plants to be placed horizontally in a tray so that they can subsequently be shipped to the consumer in a matching transportation box . plant of dissimilar jackpot sizes ( 10.5 , 12 , and 13 cm ) can be broadcast in an in - box tray . Thanks to the impertinent design , multiple tray fit in a undivided shipping box . For more info : ModiformArie den Hertog[email protected]www.modiform.com / en/
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