" We are eager to increase our exportation markets and the potency is there " , says Luca Lanzalaco of La Cooperativa L’Ortofrutticola di Albenga . They are one of the large cooperative in Liguria , Italy , with about 600 member farm . They offer potted plants ( aromatic and flowered ) , fruit , and vegetables . Due to the fussy environmental conditions of the Albenga Plain , they can proffer them in the first place in the time of year than grower in many other countries . Over the years , the exports of this 80 + years old co-op have increase and at Myplant & Garden , which took position last week , they announced the imminent launch of a new B2B eCommerce platform to facilitate and simplify business recounting with its external customer .
Luca Lanzalaco and Francesco Moroni at Myplant & Garden 2024 .
Climate conditionsAccording to Lanzalaco , the climatical experimental condition in the Albenga Plain are special and very undecomposed for develop potted plants . " The climate and undersoil are important factors that make our product so special . It is very stable because the area is protected by the mountains and has clean air from the ocean . We point out that the plants are not contaminated , see few diseases and insects , and the plants are more robust . On top of that , the weather allows the growers to complete the plants earlier , even earlier than in other parts of Italy . Our aromatic herbs of this specific soil ( rosemary , thyme , marjoram , salvia , as well as PDO basil ) are renowned everywhere , in Italy and afield . On top of that , the particular environmental condition grant the finish with a minimum use of plant protection product and , not least , the great know - how of the local troupe historically dedicated to their production . All plant we bid are cultivate grant to dispirited environmental impact regulations and some are BIO and GlobalGAP ( Good Agricultural Practice ) certified . "
5 million potted industrial plant per yearEvery year , the Cooperative sees around 5,000,000 plants of various types pass through its warehouse ; here they are pack in trolleys , pallets , or cartons ( every day the Cooperative processes an norm of 600 trolleys of sess plants ) , reckon on the demand and requirements of its client , represented by distributors , wholesalers , large - plate retail trade and heavy retail gardens .
The Cooperative has a large covered storage warehouse ( 3000 satisfying meters ) dedicated to the storage of all goods ( plants , fruit , and vegetable ) , rescue daily by the producers . " The 7 loading gates that characterize the logistics orbit , permit for the spry effort of lorry , which , thanks to the law of proximity of the headquarters to the pike , can quickly reach the main traffic ways to the destination locations in Italy and Europe . "
Increase in export marketsOver the years , they have seen the demand increase , especially from the Northern Europe market . They are eager to increase their export food market and the next launch of their B2B eCommerce portal vein will support this increase . " The year 2024 will set the start of a digital transition for L’Ortofrutticola , with the launch of a B2B eCommerce portal before long . The bearing is to enable its customer to manage their provision independently , at any time , with extreme flexibility and restraint . "
For more information : Cooperativa L’Ortofrutticola di Albengawww.ortofrutticola.eu
© FloralDaily.com/Elita Vellekoop
