"Dried flowers are back in fashion"

" desiccated bloom were popular in the 80s and ninety , but in the last three years , I ’ve view the use of these type of flowers increasing again " , says interior designer Pieter Landman of Blooming Vision . For this reason , he decide to put the dryable flower mixture of BallSB in the spotlight at their booth during the FlowersExpo in Moscow , Russia , that get place earlier this calendar month .

Carmen Lucia Marquez Hernandez of BallSB and designer Pieter Landman promote the dryable flowers like gypsophila and genus Limonium at theFlowersExpoin Russia , Moscow

Old style returningLandman is a flower designer and has been in the industry all his life . After owning a prime shop , he focused more on product development , style watching , merchandising and sales for the stack market . He established Blooming Vision in 2003 , operating worldwide at floral and produce exhibitions , consulting outside retail chains and their suppliers . He closely postdate the trend in the industry and presently sees an old one devolve : dried flower .

" In the eighty and 90s , I was exploit in the dried flowers industriousness . At that fourth dimension , it was voguish , but it went out of fashion . But three year ago , I again bumped into dried flower and since then , I have the melodic theme that the trend is coming back . " And not only locally . " It seems to become a worldwide hit again as I see it in many different countries . "

RussiaAlso in Russia , the dried bloom have attracted the tending of many visitors of the FlowersExpo . For many years , Landman has been grace the booth of BallSB and PanAmerican Seed at this show and this year , the dryable flowers in their compartmentalization took center stage . At the booth , they were present flow on wearable racks . " The assortment of BallSB contains several heyday that are dryable , like the gypsophila and genus Limonium . By submit them this way , we tried to seize the attention of the visitors and show them how various the bloom are . "

Building up confidence in summer flowers in RussiaThe dry out flower were present alongside many different summertime flowers , still a product Russian importer are hesitating to import , explains Carmen Lucia Marquez Hernandez of BallSB . " They are often afraid that the flowers wo n’t embark well and therefore wo n’t last long , but by present the blossom at the exhibition , that were glean 2 week ago in South America , their confidence in these flowers is built up . "

For more informationBallSBCarmen Lucia Marquez HernandezEmail:[email protected]www.ballsb.com

Blooming VisionPieter LandmanEmail:[email protected]www.bloomingvision.nl